Careers at Critical Impact

We’re building a great company – join us and become part of something special.

Our mission at Critical Impact is to build and deliver the most innovative and commercially reliable email marketing solution possible, which in turn empowers our customers to drive revenue and build sustainable e-marketing programs. To help achieve that goal, we’re looking for smart, ambitious people who go the extra mile.

Why join us?

Create Really Cool Stuff — At CI, we take a lot of pride in the technology that we build – we want customers to love and be empowered by our solution. For that reason, we are constantly striving to build new functionality by dreaming big and coming up with solutions to the most challenging software engineering tasks. We need brilliant minds like yours to make this possible.

Work with the Best — From clients to colleagues, you’ll be surrounded with some of the most talented people in the industry. Want to be challenged to learn more and be rewarded and recognized? At CI, the sky is the limit.

In the Heart of it All — Our Tysons Corner, Virginia location makes commuting a breeze. Whether you live in Washington, DC or farther out in the DC suburbs, Tysons Corner offers a highly centralized location to reduce “windshield” time. The new metro stop is about a 15 minute walk from our office!

Great Bennys — In additional to the benefits you’ve come to expect like outstanding healthcare, we provide a complimentary fitness center membership, free lunches, and a completely stocked kitchen with drinks and snacks to keep energy levels high!

Current Job Openings

Minimum Required Skills: HTML5, CSS3, JavaScript, and MVC

We are seeking a Junior Web Developer with a formal programming background who is eager to learn and apply cutting-edge web development technologies. This is a great opportunity with a rapidly growing start-up. The role requires plenty of “outside-the-box” thinking and doing. This role is an ideal fit for the self-starter/problem-solver personality types.

What we are looking for in an ideal candidate:

  • Excellent object-oriented programming skills
  • Excellent HTML skills
  • The ability to take ideas at a high level and fill in the pieces as needed, to complete the solution
  • Provide meaningful input and make suggestions for product/process improvements
  • Highly self-motivated, self-starter mentality
  • Extremely high level of detail orientation
  • An eye for design, i.e. the ability to know what looks professional and what does not
  • Easily handle and prioritize multiple incoming tasks
  • Ability to finish projects/tasks to completion with limited oversight and/or guidance
  • Excellent written and verbal communication skills – demonstrated past experience interacting with customers is a huge plus
  • Excellent troubleshooting and problem solving skills
  • Ability to gather/document detailed requirements from end users and/or co-workers
  • Flexibility to share some level of on-call support on a rotating basis
  • Perform bug fixes as required


  • Bachelor’s Degree in Computer Science or equivalent experience required
  • The ideal candidate will be extremely detail oriented, well organized, and self-motivated with the ability to juggle multiple projects simultaneously and manage time efficiently with limited oversight
  • Strong verbal/written communication skills
  • This position requires little to no travel

We look forward to receiving your resume. Please include your salary requirements when responding.

Critical Impact is seeking multiple entry-level candidates to join our professional sales team as Inside Sales Representatives (ISRs). The ISR role is a great way to get started in this industry. You’ll earn a solid base salary plus commission(based upon performance), while learning the email marketing business from the ground up. You will have limitless upward advancement and earning potential.

The ideal ISR candidate is an individual with natural “people skills”, ie communicating and making new contacts is fun and comes easily for you. The ISR is fearless on the phone, enthusiastic about technology, hard-working and very entrepreneurial-minded. The ISR’s primary responsibility is to identify qualified prospects and set demo appointments for Account Executives. The successful ISR will focus on efficiently communicating the value of our platform to potential customers, using phone, email and web. The company will provide all of the necessary tools to set you up for success from Day 1. This means training, training and more training. When we say “you’re ready”, you will be ready to crush it.

For the top gun ISRs, this position is merely a stepping stone toward becoming a member of our Account Executive team.

Once you are trained, we’ll expect you to:

  • Generate and qualify leads through a combination of cold calling and email communications
  • Attain a daily quota of outbound cold calls to achieve your appointment goals
  • Effectively and efficiently manage a sales territory
  • Effectively and efficiently manage a “nurture funnel” using Salesforce and other company-provided tools
  • Understand and implement a structured prospecting strategy and process
  • Field questions regarding Critical Impact’s suite of marketing solutions
  • Demonstrate our product in a web demo environment
  • Achieve performance metrics and goals set by management

Required education, experience, and mindset:

  • Four-year college degree in business/marketing or equivalent work experience
  • Rock-star communication skills (written and verbal)
  • Track record of high achievement – tell us what you’ve done that makes you a winner
  • Fluency in Microsoft Office (Word, Excel, Outlook, PowerPoint)
  • Previous experience in outbound telemarketing or appointment setting is a plus, but not required
  • Integrity, energy, competitive spirit, financial motivation, and strong time management skills will set you apart
  • Strong sense of urgency for goal, financial and professional achievement
  • Strong analytical skills and proven ability to think strategically

Awesome benefits package:

  • Competitive compensation packages
  • Brand new top-of-the-line laptops and office furniture
  • Free snacks and drinks
  • Fully paid Medical/Dental
  • 401k
  • Free lunches
  • Fun, casual culture
  • Free logo-wear
  • Fully paid holidays and vacations
  • Free gym membership
  • Free Parking

As a Critical Impact Account Executive (AE), you will experience first hand the fast-paced and exciting “on-demand emarketing software” marketplace. You will play a key role in our new business sales efforts. AEs at Critical Impact are results-oriented sales professionals, who pride themselves on their ability to engage senior level executives in a solution-oriented sales environment.

Here is a list of key skills that the successful candidate will possess:

  • Participate in the creation, presentation, and sale of a complete value proposition via the telephone, Internet, and customer meetings
  • Create new sales opportunities through prospecting into mid-market accounts
  • Excellent phone/email presence and interpersonal skills
  • Excellent verbal and written skills
  • A strong work ethic and the ability to work independently
  • Experience with sales automation systems, i.e.

We look forward to receiving your resume. Please include your salary requirements when responding.

Critical Impact Lobby

Why Work at CI?

  • Highly competitive salaries
  • Brand new top-of-the-line Dell hardware
  • Free food and drinks
  • Medical/Dental/Vision for you and your family
  • Free lunches!
  • Fun, casual culture
  • Free CI t-shirts and hats
  • Generous PTO/Holidays
  • Free membership to our on-campus gym
  • Free Parking
  • Both offices are metro-accessible
  • Fun contests and spifs with awesome prizes!
  • Employee referral bonus
  • Optional Supplemental Life Insurance
  • Maternity/paternity leave
  • Health Care Flexible Spending Account


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