In today’s world, email is one of the most popular forms of communication. Whether it’s for work, personal, or promotional purposes, email is a convenient way to stay in touch...
There is many factors to a winning marketing email, but besides the technical items you need to explore such as A/B testing etc., what about the actual message. If you...
Basically, it is an email based on a transaction such as a password reset, order confirmation emails, or account information. As such, transactional emails have extremely high open rates as...
CTAs (call to action) are words that provide direction and encouragement of action in your marketing campaign. We are all familiar with such words as ‘Buy Now” or ‘Subscribe Now’....