In today’s world, email is one of the most popular forms of communication. Whether it’s for work, personal, or promotional purposes, email is a convenient way to stay in touch...
What makes a fail a #FAIL? This is all about the metrics and determination of a failure or success of an email campaign. Let’s first dive into how to identify...
Basically, it is an email based on a transaction such as a password reset, order confirmation emails, or account information. As such, transactional emails have extremely high open rates as...
