We make it easy for you to offer your own private label digital marketing solution to clients. Choose a custom URL for client access to the platform. Brand the site using your own custom logos and colors.
Need to manage an email marketing program on behalf of your clients? Our Reseller Edition gives you the flexibility to do just that, or you can work collaboratively by providing product access directly to your clients.
Email Marketing Automation Tools
From the automation builder, to triggered emails and auto-segmentation, the Critical Impact system gives you all the tools you need to easily create, automate, deploy, track, and refine your email marketing campaigns for optimal efficiency and optimal results.

SMS Text Messaging
With SMS messaging through Critical Impact, customers can easily opt into an SMS list by texting a keyword to a short code. Once they join an SMS list, you can set the Critical Impact account to send automated text messages. Popular uses include welcoming new subscribers, notifying subscribers of live updates for an event, and promoting special offers.

Why Critical Impact for Marketing Agencies?
In addition to the complete Critical Impact email marketing software and SMS text messaging solution, marketing agencies benefit from:
Sub Accounts
Managing an email program on behalf of your clients? With Critical Impact reseller admin tools, you can easily create separate sub accounts for each of your clients, as well as manage client permissions and account configurations. System users can easily toggle between sub-accounts and run reports across multiple sub accounts.

Push Content
From your reseller account, you can easily push content to any of your sub accounts to streamline and speed the creation process.

Admin User Permissions
With Critical Impact reseller admin tools, you can assign permission levels for each user and specify which advanced feature tools are available in each sub account.

More Tools to Optimize Your Agency’s Marketing Impact
More Reasons Why Marketing Agencies Prefer Critical Impact
One of the Easiest-to-Use Interfaces on the Market
No learning curve here. The simple layout and intuitive structure makes the software interface one of the easiest for you and your clients to use.
Flexible Pricing Plans
Our white label email marketing and SMS text messaging platform is a popular choice among marketing agencies for its ease of use and pricing flexibility.
Simple Start
Forget months of exhaustive R&D work. Our digital marketing platform is completely turnkey, making it quick and easy for your agency or clients to use.
Full Feature List
- Drag & Drop Message Builder
- Sub Accounts
- Template Library (50+ templates & layouts)
- Advanced List Segmentation
- A/B Test
- Geo-Targeting
- Inbox Testing
- Dynamic Content
- Automation Builder
- Drip Campaigns
- Email Subscriber Scoring
- Auto-Segmentation
- Triggered Emails
- Abandoned Cart Messaging
- Form Builder
- Surveys & Polls
- Web Visitor Tracking
- Conversion Tracking
- Real-Time Tracking & Reporting
- Salesforce Integration
- Google Analytics Integration
- Oracle Sales Cloud Integration
- E-Commerce Integrations
- SMS Messages
- SMS Lead Capture
- Automated SMS
- FTP & API Functionality