Examine the Subscriber Journey with Web Visitor Tracking
Ever wonder what your subscribers do on your website, after they click on a link in your email? Google already tracks data on your website visitors, but until now, those…
Read More 
The Ultimate Guide to List Growth and Management
You probably already know that email is the preferred and effective medium for communication. In fact, 72% of people choose email over other communication channels. However, the success of your…
Read More 
4 Tips to Create Brilliant Welcome Emails
Welcome emails are commonly the most highly engaged email that you will send. People are the most excited about your emails when they first subscribe to receive them, so don’t…
Read More 
19 New Email Templates for 2019
We understand that it’s a busy time of year for email marketers. To help make your life easier, we’ve added 19 new responsive drag and drop email templates to choose…
Read More 
4 Tips to Help Your Holiday Emails Stand Out
The holiday season typically brings an over-saturation of emails to the inbox. In this high traffic season, it’s important to stand out in the inbox to achieve the best delivery…
Read More 
It’s Time to Clean Your Email List to Drive Results
Wow, your list is growing, and you are reaching more subscribers than ever! However, it’s common to see your open and click rates decrease as your list size gets larger.…
Read More 
How to Create Accessible Emails
It’s important that everyone can read your email, regardless of any disabilities or assistive devices that they are using. A few small changes can make your emails more accessible for…
Read More 
Is Your Sign Up Form Scaring Away Potential Subscribers?
Genuine list growth is an important part of any email marketing strategy. But what if your sign up form is actually scaring away potential subscribers, instead of encouraging them to…
Read More 
5 Must-Know Statistics for Email Marketing Success
You don’t have to be an analytics expert to measure the impact of your email marketing and the role that email is playing in your overall digital marketing strategy. Here…
Read More 
Email Marketing and the GDPR
The General Data Protection Regulation (GDPR) is a new European privacy law that became enforceable on May 25, 2018. The GDPR is intended to harmonize data protection laws throughout the…
Read More